Despite India's impressive economic growth over recent decades, the country continues to face challenges of poverty, illiteracy, corruption, malnutrition and terrorism. Approximately 70% of the country lives on less than U.S. $2.00 a day. Yet, India is a home to over 3 million NGOs. Many of these leaders are working tirelessly to improve the social conditions of the country.

"Introduction to Social Entrepreneurship: A Case Study of India" will challenge students to confront more advanced issues faced by today's social entrepreneurs. The field experience of the course will take students to Mumbai and India. Students will meet Social Entrepreneurs and NGOs working at all societal levels to understand grassroots' needs as well as the overall public health infrastructure in India.

Tuesday, August 07, 2012

The day a cow stole my corn

Finally the Elephanta Caves in Mumbai! Half the adventure was taking the 30-minute ferry ride over to the island. The fog and pollution surrounding the city of Mumbai is so great that within a couple of minutes on the ferry the buildings began to disappear in the haze. There were huge shipping and carrier boats all around and our little boast wobbled through them towards the island. Once on the island we took a miniature train, like one you would see at Disneyland, to the bottom of the 120-step staircase leading to the caves. The pathway was lined with merchants, which at first disappointed me in what I felt was a enchanted forest island, but then I later learned that the people selling were native to the island and this was one of the only sources of income for them. The statues built into the caves were incredible. It always astonishes me how such skillful artwork was created hundreds of years ago and still stands for us to enjoy it now. Seeing such impressive statues and hearing the passionate stories of why they came to be made me thankful to be in India. To be surrounded by such culture and history always makes me feel inspired to see and learn more. Knowing that Hinduism is the oldest religion really puts its spiritual practices in perspective.


Before going to the caves everyone raved about the corn on the cob you buy from the street vendors there, so of course I had to try it out. I was proud because I had managed to keep my corn away from the monkeys, goats and dogs. However, I seemed to forget about the cows because while eating my corn I looked over and one was swiftly approaching me. So as gracefully as I could I screamed and threw the my corn to the cow, which he happily pushed me out of the way to eat in seconds. I guess if I had to give up my food to anyone it should be a sacred cow of India.

Later in the evening Netra, our Mumbai guide, invited the whole group over to her house for dinner and to watch her sister perform traditional Indian dance. Her sister and two other friends performed on the houses balcony and were incredible. I loved how each dance told a story and after it was over we got to learn about what each move meant and why her hands were positioned a certain way and so forth. Hinduism is so ingrained in every facet of Indian life that even the dancing told the stories of the religion and the girls danced with such passion because they fully believed in what they were telling. What struck me the most about the dancing were the eye movements. At one point the girl’s bodies were still and they were dancing with their eyes and I was just as enthralled as if they were doing gymnastics. Each eye movement was so deliberate and enhanced the story being told. In simple words: it was magnificent. Indian gatherings are memorable and at the same time all similar. They are all so welcoming and warm and with people constantly telling you to eat more and dance and tell stories. I love every bit of it. It makes me wish I came from a culture with the same amount of rich life and festivities. I can’t remember the last time I had a dance party where the entire family was involved.


Corruption


A consistent theme I can’t always help think about in India is corruption. It was scary traveling by myself the first time in India and realizing that if something goes wrong I have no 911 to call or whatever Indian authority I did call wouldn’t care about my situation. This might have been scary for me in theory for the three months I was here, but it is a horrific truth that Indian women live with everyday. This saddens and infuriates me to no end. The women here are not able to feel any protection because the police can be paid off or are the same people committing the crimes against women. On the plane ride over to India this Indian man was taking to Jackie and me about the dangers of India and the one thing he kept coming back to was the corruption of the police. He was saying that if you run into trouble or need help in Mumbai that you can’t go to the police because they will give you a harder time than the issue you were having in the first place. It is unnerving to know that the corruption in the police force is so ramped that a stranger on a plane feels the need to warn us about it. I just keep thinking why isn’t someone doing something about this? Why is corruption being allowed to be so open here? While sharing these thoughts with my group, I was told that there is a whole "corruption movement" happening in India and that the youth is becoming very engaged in this issue. Hearing this made me relieved but left with so many other questions...

I was told that in India a wealthy man killed three people from drunk driving and he was able to walk away by paying a fine. Killing someone should never just be finable offense. It is injustices like this that have to be fought alongside health issues, because if people know their life isn’t valued what is their incentive to stay healthy? Or why keep India healthy when chances are their children aren’t going to have a better life than they have had? Health is all about syndemics. Every issue in life is so interconnected with health and I think that is the biggest lesson in public health.

In India I get overwhelmed thinking about how we, as public health professionals, can better the health of a country with such grave infrastructure issues. How do you begin to pick one problem to solve when they are all so interconnected? I discussed this all with Dr. Vyas and she gave me probably the most realistic advice, “you just have to pick one thing and go with it”. I appreciated the frankness because I do feel it is important to not get so overwhelmed that it makes you not want to try to change things. That just because I can’t solve a history of corruption in India doesn’t mean that I shouldn’t try to at least impact its health, and hopefully when we can solve one issue it will align things to make solving the rest possible.

5 visits in rural India

The weekend was filled with some more adventures that included munching on some delicious tapas and learning some traditional Indian dance moves. Bollywood, anyone? More on these adventures later – for now I’d like to share my experience venturing into rural India with the Impact India Foundation (IIF). After the formal GW program ends this Friday, I will return to Bombay for a couple of weeks to complete my practicum (120 hours of fieldwork required to complete my MPH) with the IIF, so I was exceptionally excited to have a first-hand look at their work. IIF has been in operation since the early 80s with the following tagline: “action today to prevent disability tomorrow.” In India, they are perhaps most well-known for their Lifeline Express train, which travels throughout the country performing life-saving surgeries at each stop. The outside of the train is decorated in rainbows and flowers and inside it is equipped with state-of-the-art medical equipment and operating tables. The train has been in operation for more than 20 years and has served more than 700,000 people! Using the Lifeline Express as a trust-building mechanism within communities, the IIF has vastly expanded their work into rural parts of the country where they focus on health education to prevent future disease and disability.

Our day began with a couple of hours on the bus driving to the Thane District in India, which is north of Bombay. We were accompanied by the CEO of IIF as well as some staff members and the local press who were working on a story about our visit. As we left Bombay, I could feel my entire body beginning to relax and take in the green scenery that quickly filled our view from the bus. Crowded streets were replaced with lush landscape and rice fields and the honking horns gave way to the sound of rain. It was quite beautiful. Our first stop was to a school for children ages 6-10. They were in the process of their daily health lesson. One group of children played a game that closely resembled snakes and ladders only all of the stops on the game board were health-related. Another group was seated in a circle while the class health-monitor went around with a small notebook examining and questioning her fellow classmates: did you wash today? are your ears clean? are your nails clean? do you feel hot? Based on the responses, she either recorded an “X” or a “check.” If one of the students was not well, he or she would be sent home with a note with a recommendation to visit a local health center. I was amazed at the level of patience and participation by each of the students. They take this process very seriously and obviously value their health. Upon leaving the school, they sang us a few songs and wished us well.
Working the rice fields
Children playing snakes and ladders
Class health monitor marks her notebook
Children singing about the rain
Our next stop was to an immunization center where rural families (well, rural women) bring their children to be immunized. They offer shots for things like Hepatitis B and tuberculosis and they keep cards of each of the children so they know when they are due up for future appointments. With an infant mortality rate in the district of approximately 50 per 1139 live-births, which is quite high, these immunizations are critical for the survival of children. (FYI, the infant mortality rate measures the number of children who die within their first year of life per all live-births.) At that center, they also provide prenatal care to women who visit at a minimum of four times during pregnancy. In an area where many women deliver their babies at home and receive no prenatal care, this is impressive and hugely important.

Nurse prepares syringe 
A child waits to be immunized
Next we visited a government-operated daycare center. Here, the IIF provides training one day per month to someone called an asha who is responsible for then subsequently relaying this health information to the community. After the asha is trained, he/she gathers community members in the daycare center to hold a class session. Instead of the IIF going into the community and trying to relay important health information, they’ve found an outlet from within the community to serve as a catalyst for these messages. This helps to build trust and credibility and messages are much more well-received – a brilliant model. While we visited the center, the asha was finishing up a presentation on anemia to a large group of tribal women and girls. We tried to engage in discussion with them about what they had learned but they were too shy to respond. I can’t say that I blame them – a large group of Americans parading into a community meeting is far from their norm.

An asha (lower left facing crowd) presents to her community

Home in a rural village
Our second to last stop of the day was at another school, this one exclusively for adolescent girls. We were previously asked to prepare a session for them about anemia and I think it was a hit! We drew simple photos of four main take-away points that we wanted them to remember: wash your hands, take your vitamins, drink your water, and eat your vegetables. The girls participated in our activities and I was impressed by their knowledge on the topic. For example, when I held up my picture of a carrot and asked them why it is important to eat vegetables, one girl responded that they were important for your eyesight. Well done, my friend! We emphasized the importance of vitamin intake because the girls receive packets of vitamins from the government but often choose not to take them for fear that they make cause harm. I hope they will remember and practice the lessons we left them!
Adolescent girls listen to our presentation
Finally, we stopped at a primary health center, which serves 60,000 people in the district. Residents first visit the sub health centers and if they have an issue that cannot be addressed, they are referred to the primary health center. At the primary center they so things like deliver babies, treat people for snakebites, and doll out drugs for malaria and tuberculosis, which are both highly prevalent in the area. We met with the medical doctor on site, toured the facility, and then we were back on the bus to Bombay.

I am truly impressed with the work that the IIF is doing in these otherwise largely neglected parts of the country. They set out with an initial goal to reduce existing disability among the 2 million tribal people living in the Thane District by 50 percent over the last several years. To date, they estimate that they’ve reduced it by 72 percent. Now, they are focusing on prevention of future disability through their educational efforts. Their approach is well-tested and uses resources from within the community so that the changes they make are sustainable. They also partner with the government of India to make sure that the free services offered to the people by the government are being fully utilized and understood. I commend both their approach and their tactics and look forward to serving them well over the next few weeks back in Bombay. For now, I’ve got to hop on a plane to Delhi – see you there!

Day 4: This Is What Social Entreprise Looks Like


Today three different organizations came to meet us in our hotel to give presentations and engage us in what turned out to be amazing discussions about social enterprise. 


Under the Mango Tree:




The founder and CEO Vijaya Pastala came to speak with us about how Under the Mango Tree came to be and how its been able to maintain itself since its 2009 inception. She told us that the name pays homage to the fact that it’s common to have meetings and to gather under the mango tree; it provides shade! This social venture was started as a means to address three main problems: agriculture and farmer livelihoods, the decline in productivity, and market access. What was good to know about this organization is that it was easily received by the government. In fact, a National Beekeeping Commission Report came out in 1976 which emphasized how policy plays out in the social markets: no need to reinvent the will, just pick up the pace where your issue of interest fell off of the government’s radar. 


While very attractive and a nice selling item, the honey-making aspect of this NGO is merely a by-product. The impetus behind this operation is from the bee boxes and agriculture development of poor farmers. Their main objectives are to produce more farmers willing to make the investment/take the risk by paying for the start-up services that Under the Mango Tree offers. The organization has the trending hybrid status which basically means that they are both not for profit (on the training, replicable, research, and policy advocacy side) as well as for profit (market access and productivity side). Within their for profit shop, they function through the gifting, food, and hospitality/consumption markets. They even have a white label agreement with a few shops where they package their honey and sell it the hosting market’s brand label (similar to Trader Joes' approach). 


They are solely grant funded and use their resources to support their training modules, supplies, and capacity building for staff. Their grant writing is done by their small team that is also supported by their fellows and interns. So they don’t have the resources or perhaps even the need to hire a contracted grant writer/consultant which was good to know! She showed us a really detailed yet simple cash flow chart that was unique in that it showed how profits and investments would go back into the community. There are four channels of how the farmers make money and there are also long-term, indirect goals making this NGOs work an easy sell. The impact chart was done for the most recent fiscal year to address the entire family- not just the male farmer. In their year-long training process, where they groom Master Trainers to cost-effectively educate the community on how to maintain their agriculture activities, they have a 70% retention rate. The bee spot is totally run by volunteers which I really love and want to establish in my business plan. 


She said that the data and monitoring inputs are key indicators of their success. And that their research and evaluation are the primary tools used for policy change. This point was really important for me because I feel like a lot of advocacy work gets lost as mere lip service. She said that there is no need for them to persuade the government that their model is the best model. Their research instead shows that their model is the most appropriate model for tribal farmers. Her advice to future social entrepreneurs was to stay small as to lower the cost of administrative and infrastructure fees. She also said that it would have been better for her to get started as a single woman so she wouldn't have to wear so many hats simultaneously and would have more money saved. That gives me hope and anxiety at the same time that I can get my idea off the ground now!


ATMA is a consultancy organization built to strengthen organizations to impact education. Since there are so many non-governmental organizations here in India (1 per every 400 people), they decided to follow a partnership model where they would team up with existing NGOs to make sure that they were running in a more cooperative, centralized fashion. I asked what their main fundraising strategy was and learned from their newest associate (who has a finance background) that it is largely about effective communication and passion. This was really good to hear and got me thinking a lot about my business plan’s initial strategies for start-up funding.  Also, their current executive director started off in the company as a volunteer!! But to be honest, that was about the only impressive item that I learned about this company. That they empower and invest in the youth to serve larger functions in their organization was no doubt encouraging and has allowed me to imagine myself in higher regard sooner than I expected, but I wasn’t really too thrilled about their organization as a whole. I really didn’t see how they have been successful given that they have been established for over five years and only have a few successful partnerships. They don’t seem to be doing anything incredible for the community and haven’t addressed any stated needs that I can identify. Also and quite ironically, their main representative demonstrated no passion for their work and was so rehearsed that I didn’t feel any real attachment to the long-term impact they were making in education. I am glad however that we met with this NGO because it definitely highlighted some areas for me to avoid and be conscious of in terms of who I decide to work with and why.


Day 7: A Real Saturday...but in India!!


I didn’t wake up today until 1:30 in the afternoon. I was so exhausted so I was psyched that I could use today to rethink some of my business plan ideas and finally process everything that has been happening here in India. My “breakfast” coconut water and meditation by the sea prepped me for a day of some intense brainstorming and getting caught up on being a student in the more traditional senseJ!  I finally found a premier organization that I will use as a case study for my business plan. In fact, I have obsessively searched for the CEO of the organization and learned that she is currently taking some time off  so I am planning to write her letter that will hopefully turn into a back and forth or at least a response. Fingers crossed and good karma implored! I have finally concluded that I will be focused on job creation, empowerment, and promotion of sisterhood/community among women in Washington, DC. The social piece of the enterprise will be addressing the implications of homelessness like mental health issues, sexual and partner violence, drug use, sex work, and poor reproductive health outcomes. Yes I know, this is a lot but that’s why I’m here in India where there are over a million NGOs! To figure out how to tackle these nonsexy issues that are an everyday reality and struggle for too many people in a measurable, impactful, and SUSTAINABLE way. The rate of chronic homelessness in DC is out of control among women and families- and has approximately risen to a 40% rate according to the U.S. Department of Housing and Urban Development (HUD). That is, families that have experienced more than one episode of living on the streets, in a shelter, or in any other place besides their home who also have some sort of disability/disease are in need of improved social services in the District. I am still trying to work out how advocacy and policy development will interact with my program so in my next NGO visits I will definitely start asking those kinds of tailored questions. Being in DC it should be a smooth transition. But I want to know how to position myself as the go-to shop for policy recommendations or city needs assessments. Similar to the 10-9-8 hot line we read about in our text, I want to not only be the organization that serves its community through direct services and share its best practices to other organizations but to also embody the importance of being accountable for and making the government account for the unmet/ignored needs of my community as well.   

I ended the day by having a steam room and sauna debrief session with Jess who is actually a key person in my business plan research. Like Bill Drayton from ASHOKA (ok hugely overstated, only in my dreams, and merely symbolically), it’s incredibly important to have an advisory board of off line people that encourage, support, and challenge you to take your business to the next level. Just getting to know Jess in general was really awesome. She is really knowledgeable about this community and very positive about making strides in this area!  It was perfect timing for our talk too because shortly thereafter I met some folks from the State Department with Lisa and Vidisha. Shopping around my idea was a little tough at first because I was met with blank stares and a few pretentious questions but at least I had some pre-counseling and was too relaxed to even get defensive. Looking forward to fine tuning my plans but already feeling like I’ve made some progress!!





Tin Can



Before I left the US, my friend Hayley wished me and my “Chinese stomach of steel” luck and a good time in India. Everyone expects a gastrointestinal roller coaster in India. It’s a rite of passage. Stomach issues come up (pun intended) even if we take basic precautions like avoiding salads and unbottled water. Every meal is a calculated risk – we typically eat at upscale restaurants and hotels but so far I’ve enjoyed roasted corn on Elephanta Island, 2am chicken tikka wrap in Bandra, and the most memorable sidewalk lunch in Delhi accompanied by about a thousand swarming flies. Aside from heartburn from spice overload (even by my standards), I’m now in the lead of Hunger Games: Delhi Belly Edition, competing against only one other person in the group. Violent illness struck the other nine in our group by the second day in Mumbai and extended for almost a week. To give you an idea, Jenna likened her experience with that scene in Bridesmaids. You know the one. Thankfully, everyone is either on the upswing or fully recovered with stronger bellies than they came with.